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e-campaigning

See cyberactivism.



cyberactivism

Using email, blogs and social networking sites to publicize a cause by disseminating information quickly that is unavailable through normal government and commercial news sources, which may or may not eventually catch up. Cyberactivism can help promote a cause, product, company, politician or a revolution; witness the extraordinary amount of cyberactivism in the Middle East after the turn of the century.

Known by Many Names
Cyberactivism is also called "Internet activism," "electronic advocacy," "e-campaigning," "e-activism" and "online organizing." See social networking site.



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